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Their diagnosis
Medication
Immunisations
Procedure history
Appointments (with reminders)
The ability to book new appointments
Video consultations
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Ask for blood
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donors
“Call for Blood” is designed to address the critical need for timely blood donations during medical emergencies. Users Launched in December 2023, "users seeking blood within a city can connect with willing donors through the appapp”.
"This “This is not just an app feature; it's a lifeline for those in need. Our goal is to save lives and ensure that vital resources are always at hand." (Harsh Parikh, Co-Founder of DRiefcase, PKB interviews.)
To use the feature, click the The 'Call for Blood' icon in the main menu, and asks the user to provide essential details, including name, blood group, contact information, and location. Following the submission of this data, the recipient's request will be displayed within the app, and a notification will be sent to DRiefcase DRiefcase will notify other users in the same geographical area.An additional service offered by the company is ‘Scan at Home’, which
Scan at Home
“Scan at Home” helps people digitise their medical history. Upon request, their paper medical notes. Scanning is free if the user sends and picks up the paper. Alternatively a team can visit homes to scan all medical records. Some of these services are premium and are priced at for ₹1,000 (equivalent to $12 USD).List of services, as available on the DRiefcase official website:
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DRiefcase can collect medical documents from the patient’s premises, scan them, and return them. This service costs ₹1,000 and is available throughout India.
DRiefcase can scan and upload medical documents at the patient’s premises. This service costs ₹1,000 and is available in select Indian cities.
Once the patient’s records are uploaded, DRiefcase can send a digital copy of their record on a flash drive or CD with a copy of the data. This service costs ₹1,000 and is available across India.
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Commissions for transactions
DRiefcase earns commissions on services booked through the platform. Launched in June 2024, the company , together with and its partners , launched healthcare provide services such as pathology, health loans, insurance, and teleconsultations, with DRiefcase earning commissions on transactions. For instance, when booked through the platform, the company receives a commission for the services.
Challenges and areas for improvement
Despite its many successes, DRiefcase faces several challenges. A significant one is the adoption and data flow of the ABHA ID system by healthcare providers, which relies heavily on the federal government’s management. Although
DRiefcase currently receives between 25,000 and 30,000 patient records daily from the 80,000 new users registering each day, . But these records primarily consist of PDFs and basic consultation summaries. For many patients, data from hospitals is still not flowing seamlessly.
Another area for improvement is the ability for patients to view an access log, which would allow them to see who accessed their records and when. This feature is currently lacking in DRiefcase.
Furthermore, Monetisation is difficult, even while the app has captured 50% of the market share, DRiefcase is still in the early stages of monetisation. The company has not yet fully calculated the Return on Investment (ROI) or the lifetime value of its users, as its healthcare services, such as pathology and health loans, were only recently launched.
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As of August 2024, DRiefcase has 16 million registered users (PKB interviews). Each day, 80,000 patients register for an ABHA ID through DRiefcase, aided by informative posters in hospitals and on-site interns stationed in 150 hospitals across India. The user acquisition cost remains notably low - at a few cents per user.
To better understand these figures, it's helpful to consider them in the context of India’s broader statistics:
Currently, around 600 million Indians possess ABHA IDs, with . Government programmes generated 80% of these having been generated through government programmes, leaving many patients , therefore patients are unaware of their existence. Approximately one-sixth of these users—about 80 to 100 million—have voluntarily created an ABHA ID. Each day, 250,000 people either register for or use their ABHA IDs.
Of these 250,000 daily users, 50% utilise use DRiefcase, whether either for registering or for returning visits.
Screenshots
Bibliography
Business Standard, 2023. DRiefcase Launches a New App Feature - Call for Blood: Connecting Donors and Patients in Need. 2 December. Available at: https://www.business-standard.com/content/press-releases-ani/driefcase-launches-a-new-app-feature-call-for-blood-connecting-donors-and-patients-in-need-123120200591_1.html (accessed 26 July 2024).
DRiefcase Health-Tech, n.d. FAQs. Available at: https://driefcase.doctor/Faq.aspx (accessed 11 January 2024).
DRiefcase Health-Tech, n.d. Homepage. Available at: https://www.driefcase.com/ (Accessed 11 January 2024).
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