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Focus on real-time behaviour: Adjust delivery methods based on patient's interaction with each letter.
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Outcomes
Over 2,100,000 letters were sent digitally rather than in the post via PKB, with an environmental saving of over 292tCO2e
328,829 letters sent digitally rather than in the post between 1st April 2023 - 30th June 2023, making an environmental saving of 45tCO2e, as well as the associated financial savings, with some highlights including:
University Hospitals of Derby & Burton sent 59,450 letters digitally during this time, with 90% of their digital letters read before they would have gotten them in the post.
Hull University Teaching Hospitals sent 53,894 letters digitally during this time, with 85% of their digital letters read before their postal date.
East Sussex Healthcare sent 44,348 letters digitally during this time, and 86% of them were read before their postal date.
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