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Web banners are immediately noticeable and therefore a great way to advertise your new service online – they can be static or animated, providing a simple image or visual to encourage patients to click through so they can be directed to the right page and encouraged to register, while also sharing a simple message at the outset. Click-through rates can then also be easily measured and monitored.
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8. Short video
Display this video in waiting rooms to give patients a quick preview of the benefits of accessing their health records.
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